I remember first learning about QR codes and thinking "finally, print and digital has merged". I especially loved the idea of using them on packaging. A brand could put forth engaging information about their product or provide access to videos with set up instructions, recipes, content details and the list goes on. The second place I could see using them was in-store on shelf … [Read more...]
The Digital End Cap Powered By SYNQY
SYNQY is a cloud subscription service that makes it easy for manufacturers to put interactive, up-to-date branded content on resellers e-commerce sites. By placing the SYNQY script in an appropriate area near the product, buyers will click on the top-layer image then buyers are fed branded content—without leaving the dealer’s site. The top-layer and content are independent … [Read more...]